Developed in the style of an airline ticket, I was responsible for the strategy, creation and development of a new newsletter for Seagram's Airport Duty Free customers all over the world, to promote the brands of Seagram Wines and Spirits.

I worked with Seagram Wines and Spirits for a period of 3 years on the development of promotions for Tropicana Orange Juice, Glenfidditch Whisky, The launch of its new UK headquarters, and various internal promotions.